Point Research
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About Us

Point Research Ltd is an independent research company.

The work we do includes:

  • Evaluating programmes – formative, outcome and process evaluation
  • Conducting survey research – developing, analysing questionnaires including the use of on-line surveys
  • Conducting focus groups
  • Consultation work – including community consultations
  • Project management
  • Analysing submissions – both in hard copy and online
  • Assisting Councils to develop indicators and collect data relating to community outcomes and their Long Term Council Community Plans (LTCCPs).

Our team

Alex Woodley MA (Hons equiv) – Principal Researcher
Alex lectured in Management Studies and Research Methods (post graduate) at Auckland University before forming Point Research in 1993. Since then she has been principal researcher on a number of projects. Alex specialises in project management. She has a strong background in quantitative research, evaluation research and on-line surveying.  In addition to commercial work, she specialises in social research and has worked extensively with NGOs and community groups.

Nadine Metzger MSocSc – Researcher
Nadine is a researcher and communications expert. Having trained in both qualitative and quantitative methodologies, Nadine now specialises in qualitative research. Her particular areas of research interest are children, families and parenting, education and social marketing. Nadine is also the designer and webmaster of the Parenting Research Clearinghouse

Nerida Philips BCom - Business Manager